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| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Sales and Prospecting Strategies | 33% | - Licensing and pricing overview - Identifying sales opportunities - Presenting solutions to stakeholders - Sales process and support resources |
| Topic 2: IBM Cognos BI Offering and Value Proposition | 58% | - Competitive positioning and differentiation - Benefits and use cases for different user roles - Architecture and deployment models - Core product features and capabilities |
| Topic 3: Business Analytics and Market Context | 9% | - Business intelligence market trends - Customer business challenges and needs |
1. An IT department develops a report on a weekly basis and sends the link out to stakeholders. From that link, the stakeholders can select prompts and filters to drill down to the information that is relevant to them.
Which type of report in IBM Cognos BI best fits this description?
A) Managed report
B) Transactional report
C) Production report
D) Ad hoc report
2. Which type of user within an organization is mostly likely to use the scenario modeling capabilities?
A) Executive
B) IT manager
C) Business manager
D) Business analyst
3. What is the purpose of the Real-time Monitoring feature in IBM Cognos BI?
A) To allow decision makers to respond more rapidly to changing business conditions.
B) To predict the outcome of business decisions through models and statistics.
C) To access query logs remotely without leaving the application.
D) To connect with team members for immediate access to their insights.
4. Which organization is the best prospect for IBM Cognos 8 BI?
A) A restaurant chain with 500 employees
B) A law firm with 75 employees
C) A manufacturing company with 2000 employees
D) A retail company with 250 employees
5. What is the easiest place to look for business intelligence sales opportunities?
A) New accounts
B) Existing accounts
C) Small companies
D) Competitor accounts
Solutions:
| Question # 1 Answer: A | Question # 2 Answer: D | Question # 3 Answer: A | Question # 4 Answer: C | Question # 5 Answer: B |
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