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IBM C2080-470 Exam Syllabus Topics:

SectionWeightObjectives
Installation and Upgrade13%- Install Marketing Platform and Campaign
- Upgrade procedures and migration
- Distributed environment deployment
Troubleshooting and Performance Tuning13%- Performance optimization
- Log analysis and error resolution
- Maintenance utilities
Architecture13%- Unica Campaign components and architecture
- Database and data structure design
- Hardware and software requirements
Configuration and Customization30%- Security and permission management
- Macros, variables, derived fields and triggers
- System configuration and settings
- Data source and audience level setup
Functionality and Flowchart Development31%- Campaign execution and reporting
- Scheduling and automation
- Offer management and contact history
- Flowchart creation and process boxes

IBM Unica Campaign V8.5 Sample Questions:

1. A user has added a new Unica Campaign Attribute and would like to make that attribute available to the Cognos reports. To do this, the user needs to:

A) use the Cognos application administrator to create a new data framework which includes the new attribute.
B) use the Reports SQL generator to update the existing reporting views.
C) do nothing, once the new column is added the reports model is automatically updated.
D) use the Reports SQL generator to create new views which include the new attribute.


2. A user variable is a convenient way to:

A) share a derived expression with other users for use in other flowcharts.
B) build a complex expression using raw SQL.
C) substitute a value into an expression or query so that it's not hard-coded.
D) group together a set of attributes.


3. The specialist needs to upgrade Unica Campaign pre-7.x to Campaign 8.5.x. What is the correct upgrade process?

A) Install to the same location, then run the migration scripts.
B) Install to a new location, then run the upgrade script.
C) Install to a new location, then run the migration scripts.
D) Install to the same location, then run the upgrade script.


4. In a Unica Campaign Flowchart, a customer database table (see below) is mapped in a Select process box. There is a requirement to output the following fields: CustomerID, and an Age group which would have the values "YOUNG" for customers whose age is less than 40 and "OLD" for customers whose age is greater than 40. This column will be consumed by another downstream process in the flowchart.

Ideally, which steps should be executed to get the task done?

A) Create a Derived field with the Persistent option processing the required logic and use it for further processing in the flowchart.
B) Create a custom macro with the required logic and use it in User variables for further processing in the flowchart.
C) Create a derived field in the Select process using the required logic and use it for further processing in the flowchart.
D) Alter the table to add the required column and map the table again in the flowchart.


5. Which security mechanism allows an administrator to associate Unica Campaign users with Windows users, so that Campaign processes invoked by a user run under the credentials of the corresponding Windows user?

A) Single Sign-On
B) Alternate Login
C) Security Policies
D) Windows Impersonation


Solutions:

Question # 1
Answer: D
Question # 2
Answer: C
Question # 3
Answer: C
Question # 4
Answer: A
Question # 5
Answer: D

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